The B2B Marketing and PR podcast

Episode 23: Journalism statistics from a survey of 3,000 reporters that PR pros ought to know

July 16th, 2024  |  10 mins 33 secs

b2b marketing, communications, corpcomm, corporate communication, journalism, journalists, marcom, marcomm, marketing communications, media, media lanscape, media relations, news, news coverage, pr, public relations, reporter, reporting

Media coverage is harder to obtain, but journalists are open and candid about what they need – which can make a difference for those PR pros who are willing to listen