The B2B Marketing and PR podcast
Sword and the Script Media on audio
We found 1 episode of The B2B Marketing and PR podcast with the tag “content”.
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Episode 46: Why Semrush acquiring Third Door Media is rock star content marketing play
October 25th, 2024 | 9 mins 3 secs
aquisitions, b2b marketing, communications, content, content marketing, content strategy, corpcomm, corporate communication, m&a, marcom, marcomm, marketing communications, media relations, mergers, pr, public relations
Marketing leaders might be uneasy pitching an M&A for marketing purposes but having a precedent like this one is sure to help. If you see a trade publication in your niche that’s struggling, that could be a good opportunity.