web01.fireside.fm Tue, 21 Apr 2026 22:03:17 -0500 Fireside (https://fireside.fm) https://b2b-marketing-pr.fireside.fm/tags/search%20engine%20optimization Tue, 06 May 2025 06:00:00 -0400 This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition. en-us episodic Sword and the Script Media on audio Frank Strong This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition. no Frank Strong frank@swordandthescript.com https://b2b-marketing-pr.fireside.fm/88 f63df106-7170-4600-b16c-7a34d0ad27ad Tue, 06 May 2025 06:00:00 -0400 Frank Strong full Frank Strong Media coverage PR earns can drive searches for branded terms which technical SEO experts say can be more powerful than even links or keywords for search rankings 6:26 no Full text with a link to the cited presentation: https://www.swordandthescript.com/2021/02/pr-coverage-seo/ SEO, search engine optimization, organic search, storytelling, B2B marketing, PR, communications, corporate communication, marcom, marcomm, marketing communications, corpcomm, public relations, media relations, content marketing, b2b marketing budget, marketing budget, budget, 2025 budgets Full text with a link to the cited presentation: https://www.swordandthescript.com/2021/02/pr-coverage-seo/

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