web02.fireside.fm Tue, 21 Apr 2026 20:24:59 -0500 Fireside (https://fireside.fm) https://b2b-marketing-pr.fireside.fm/tags/crisis%20communications Tue, 20 May 2025 06:00:00 -0400 This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition. en-us episodic Sword and the Script Media on audio Frank Strong This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition. no Frank Strong frank@swordandthescript.com https://b2b-marketing-pr.fireside.fm/92 0ae69ef3-6bdd-4b52-ba33-685f88da1156 Tue, 20 May 2025 06:00:00 -0400 Frank Strong full Frank Strong Whether responding to the government, a competitor, a rouge employee, or a business deal gone sour – stick to the high road in those open letters and marked up responses; focus on the substance 1:58 no Full text: https://www.swordandthescript.com/2025/05/pr-advice-open-letters/ crisis, crisis communications, cmo, chief marketing officer, marketing leaders, B2B marketing, PR, communications, corporate communication, marcom, marcomm, marketing communications, corpcomm, public relations, media relations, content marketing, b2b marketing budget, marketing budget, budget, 2025 budgets Full text: https://www.swordandthescript.com/2025/05/pr-advice-open-letters/

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