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    <itunes:subtitle>Sword and the Script Media on audio </itunes:subtitle>
    <itunes:author>Frank Strong</itunes:author>
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  <title>Episode 56: PR Tech Sum 60: New products and problems across PR software land</title>
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  <itunes:subtitle>Three PR software providers are getting a jump on the new year with AI-infused products for professional communicators; Bloomberg reports on more struggles for Cision  </itunes:subtitle>
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  <description>Full text: https://www.swordandthescript.com/2024/12/pr-software-land/ 
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  <itunes:keywords>PR software, PR technology, PR tech, comms tech, commstech, public relations sofware,  PR, communications, corporate communication, marcom, marcomm, marketing communications, corpcomm, public relations, media relations, content marketing, </itunes:keywords>
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