web02.fireside.fm Wed, 22 Apr 2026 01:46:17 -0500 Fireside (https://fireside.fm) The B2B Marketing and PR podcast - Episodes Tagged with “Brand Building” https://b2b-marketing-pr.fireside.fm/tags/brand%20building Tue, 15 Apr 2025 06:00:00 -0400 This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition. en-us episodic Sword and the Script Media on audio Frank Strong This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition. no Frank Strong frank@swordandthescript.com Episode 82: Study demonstrates that a trusted brand is a prerequisite for organic and paid search https://b2b-marketing-pr.fireside.fm/82 75357efb-5a40-4157-960e-27f9bafc253f Tue, 15 Apr 2025 06:00:00 -0400 Frank Strong full Frank Strong You flood the market with paid search ads or dump money into SEO to rank on page one, but if you want people to click, you need them to trust you; the way you build trust is by building a trusted brand 5:46 no Text version of this post with links to underlying resources: https://www.swordandthescript.com/2025/04/trusted-brand-search/ brand, branding, brand building, SEO, PPC, google, google ads, search ads, storytelling, B2B marketing, PR, communications, corporate communication, marcom, marcomm, marketing communications, corpcomm, public relations, media relations, content marketing, b2b marketing budget, marketing budget, budget, 2025 budgets Text version of this post with links to underlying resources: https://www.swordandthescript.com/2025/04/trusted-brand-search/

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